Becoming the Best Version of You Even When You're Not Motivated

Thoughts from the world's laziest entrepreneur.

That’s a title I gave myself because while I am hard working and have built multiple successful businesses, I always aspire to do everything the easiest way possible.

Work smarter NOT harder is truly my life’s motto and it has allowed me to not only be successful again BUT ALSO gave me time freedom (which is true success in my eyes.)

If you follow me on IG you have probably seen that I have SLOW mornings, I love to travel with my boyfriend and I love spending time with my four kids and my girlfriends.

Because I enjoy my freedom so much, I frequently lose motivation and would rather cuddle in bed all day with a new book than get work done.

And while I’m a HUGE fan of resting when needed, I also know that when you’re in a bad mental headspace like I was for a few years, it’s REALLY easy to fall into resting over the getting work done more than anyone who needs to make money should.

SO, how did I crawl out of that dark time where I spent a lot of time in bed and wasn’t making any money to not only having a successful business again but ALSO having time freedom?

Maintenance.

As I’ve shared over the last few posts, most of us don’t need a reinvention or a total rebrand. We just need to get back on track and while it may not sound sexy, I assure you there is no better feeling that knowing what you need to do, doing it and doing it in such a way that it isn’t this MONUMENTAL event.

As I said in last week’s post: Most women don’t lack confidence.
They lack a relationship with themselves they can rely on when things get scary.

Can you rely on yourself? Are you keeping your word to YOURSELF? When you say you’ll “Get to it tomorrow” is that actually happening?

These may sound like small things, but in truth this is EVERYTHING.

A rebrand/ reinvention sounds more fun, but once the glitter wears off and it’s time to actually do the work, you’re right back to good old maintenance.

So HOW do we maintain? Back to these 3 things:

I did this myself by starting SMALL with daily routines. I upgraded my environment. Then I rewarded myself Little Luxuries. And that is how, little by little, day by day, I changed my entire life in less than a year.

The year goes by anyway, may as well have your dream life at the end of it, right?

THIS is why I developed the Main Character Club membership. It’s everything I pieced together myself over 2025 to get from sad point A to thriving point B.

And we’re going to start TOGETHER on March 1.

If you’re struggling with motivation, with keeping your word to yourself and trusting yourself, confidence, showing up and getting sh*t done, loving yourself etc. etc. THIS is for you.

I don’t even have a sales page yet. I literally made pay links 5 minutes ago.

And it’s because I’ve been working so hard on what’s ACTUALLY in the membership and helping as many women as possible that the sales page took a back seat.

This is something I truly believe in because it WORKS and it’s not some gigantic overhaul that invariably leaves us exhausted.

It is actually enjoyable AND life changing.

I have two tiers to meet you where you are right now.

  1. Main Character Club ($99 a mo.) includes:

  • Daily notes in email to keep your brain from veering off the track in the dark places

  • 1 short audio per week to motivate you when you can’t motivate yourself (I’m a professional HYPE girl in case you didn’t know.)

  • 1 small habit/ mindset shift assignment per week

  • 1 cell art per month (we’re staring at it all day every day, may as well make it motivational!)

  • 1 visualization recording per month (these are what REALLY changed things for me)

PLUS, Mindset Vault Access with:

  • Client Chart

  • Money Mindset

  • Clearing Calendar

  • Hourly Worth

  • Energy Pyramid Art

  • Book & Video List

  1. MCC- Director’s Cut ($149 a mo.) includes:

  • All of the above

  • “Ask Erin” board to submit your questions

  • Monthly live webinar to answer those Q’s and go over our monthly theme

  • Bonus audio drops

Inside Edition Vault with:

  • 12 months of Social Fixx Bundle

  • Impactful IG Class

This isn’t coaching. This isn’t a PROGRAM that you have to do. It is daily, weekly, monthly habit building and maintenance that will TRANSFORM YOUR LIFE if you stick to it.

If this sounds like what you need, grab your spot at the founder’s rate. And if you have questions, leave them below or e-mail me at studio@erin-blackwell.com and I will answer them asap.

Pay here: Main Character Club

Or here: MCC- YEAR IN FULL

Pay for a year in full and get Lit From Within (30 day inner & outer beautify challenge and digital journal) FREE! (value of $297)

Pay here: Director’s Cut

Or here: Director’s Cut- YEAR IN FULL

Pay for a year in full and get Erin’s Signature Course Lights, Camera, Confidence FREE (value of $997)

Whether you can join me now or not, I hope more than anything you realize that the first step towards BIG change is making little (unsexy) changes every day.

Do yourself a favor and follow through and watch your self trust skyrocket and your life improve in ways you never even imagined!

SUBSCRIBE BELOW TO JOIN MY SUBSTACK (IT’S FREE)

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I Tried Every Way to “Build Confidence”. Most of It Backfired.